LJPB

When the brief says: “it’s not about the age, it’s about silliness” and “totally off” - then we know we can make some bold design decisions. So we embraced black as the summer color, we got really carried away while constructing letters and we encouraged using very challenging acronym LJPB. And LJPB stands for “Ljetna priča iz Benčića” - a summer festival organized by Rijeka City Library, American Corner and local museums and theatre. And what kind of festival is it, you ask? We dare you to find a topic LJPB does not touch upon! 

Categories: visual identity, digital content, print